Thursday, April 4, 2019

Presence of Women on Social Media

Presence of Women on brotherly Media Women Empowerment and presence of women in Social mediaWomen empowerment has emerged out as integrity of the about hot topic discussed worldwide. After the start of womens movement, the question of emancipation of woman came to the fore. Though in India in that respect was no such separate movement concerning distinguished rights of a woman, instead the Indian women fought for themselves under the divers(a) forms of movements for independence. We fox grapples of stereotypes virtually who is techsavvy and who is non.In India while the digital divide among rich and poor whitethorn took long run to bridge, we cannot perceive this long run answer with digital gender divide abruptly disappe bed. Empowerment has multiple, inter related to and interdependent dimensions- frugal, affectionate, cultural and political. It can be understood in relation to resources, perceptions, kind and power.But what does women empowerment mean? Women empowerm ent generally has these components firstly, womens sense of self worth secondly, their right to have the power of control their have lives, both within and outside home and lastly, their ability to influence the command of sociable change to create a just affectionate and economic order fieldly, internationally and universally. educational attainment and economic participation atomic number 18 the key constituents in ensuring the empowerment of women. Other than educational and economic empowerment, changes in womens mobility and social interaction and changes in intra-household decision-making be necessary.After enjoying the glory of 68 years of our independence, our field is still not independent. Corruption, terrorism, scams etc.tera are the reason which hinders it but abreast the discrimination against the women and all the issues related with women like rapes, inequality are some of the points which attracts many people to detest their nation.Jawaharlal Nehru once sa id To charge the people, it is the women who must be awakened. Once she is on the move, the family moves, village moves, and the nation moves. In India, today, women appear to rule the roost. India as a nation is revered in a feminine form i.e. the Bharat Mata, the first citizen of our hoidenish shortly is a woman, many important goernment posts are occupied by women and educated women are effusive into the professional workforce with profound implications for national and multinational corporations. However, ironically, these are accompanied by news about dowry killings, female infanticide, domestic violence against women, sexual harassment, rape, illegal trafficking and prostitution and myriad others of the same ilk. sexual urge discrimination prevails in almost all areas, be it social, cultural, economic or educational. An effective remedy for these evils involve to be sought in order to ensure the Right to Equality guaranteed by the Constitution of India, to the fairer sex . sexuality equality facilitates the empowerment of women. Since education begins at home, the upliftment of women would be accompanied by the development of the family.Notwithstanding the mortification, in that respect are some brave women or we can say that time have changed a human action that today many women are aware about their rights and the powers they enjoy. Many women even retaliate after acquiring once attacked. Today women have all the rights as enshrined in our Constitution and they are even enjoying it passing the particular strata of the society. It seems that Social media is one such tool which is widely used by the women. Writing blogs, facebook, twitter, Mails etc. are some of the sites which act as the platform for the women to communicate their any new idea, or their forbidding life. As it is said Drastic times call for drastic measures, women has taken actions for their sake. Women writing on blogs, make rogues on facebook, twitters, all these are the mea ns of communicating to the larger audience. For instance, the Nirbhaya rape case of 2012 which left the country in tears specially the women. We all know what people did for that brave girl, did candle-march, strikes etc. In the akin(predicate) manner, pages got created on social networking sites where many wrote their opinion. Social media is a good thing for the women as it gives the women the chance or platform to share what they feel and to fight against what is injustice according to them via making pages on facebook, twittering, writing blogs etc.A new infographic from Finances Online says that ladies are using social media more than their male counterparts. Even women creates page on social networking sites and promotes it for the betterment of their work and other women. Many activists too do the same thing. Women do campaigning also. Campaigns like Clean clothes campaign, Support breasts not dictators, whisper sanitary pads, we are also the part of this country are some of the pages made by the women to spread the awareness level among the cowardliness women. In September 2002, when many of todays social media hardly existed, the National Heart, Lung, and Blood Institute of the National Institutes of wellness launchedThe Heart Truth- the first federally-sponsored national campaign aimed at increasing awareness among women about their risk of nervus disease. From the beginning, the campaign used a multi-faceted approach base on social marketing principles, including an extensive shaping research phase which informed the campaign planning and development. With the creation of The Red Dress as the national symbol for women and heart disease awareness, the campaign integrated a branding strategy into its traditional social marketing approach. The aim was to develop a womens heart disease brand that would have a unwavering emotional appeal to women, and promote it through a wide variety of means, including the Internet marketing techniques that were stream at that time. there is a lot of easy money in this line. Savvy planetary corporations knows where their women are online, may be women have tremendous amount of purchasing power, usually holding responsibility for the absolute majority of household purchases. It is estimated that 85% of household purchases rate 4 out of 5 is done by women itself. This is believably women get online and lot of partnership deals is established and processes are speeded up.Indian women are majority liar of 35 44 years old women on the race of purchase power capacity to get online shopping. Online ads protrude ups and different setting look on the purchasing sets of equal segmentation on demographical profile based equaled on 8NSs Social Networking Services Facebook, Twitter, Whatsapp etc. mobile trend one of the major immense tool for social media enhancement.According to nielson, 43% of websites that women visit on their Smartphones are social websites. For Indian men, its about 1/3 (3 2%) twice as much time per day using apps on their Smartphones as compared to men.Today scenario whatsapp is vastly proving to be the killer app for vast sets of Indian community. Also Indian women are driving that growth. There are currently 20 million Indian users of the service and women use the whatsapp messenger three times more often than man.Why is this propellant? Social media offers the unprecedented possibility of amplifying voices that were patently not heard in past. Women, who have not had opportunity to shape turn own mountain range in media , now emerging new set of innovative creation that now she black markets a huge role in dismantling and reinvogarating a media culture that will more accurately reflects peoples deserves interest and fear.Indian are really social in social connectivity network on social networking services. Facebook, google+, twitter and linkedln are flourishing in India , where 25 % of all time online is spent on social networks.Last year, li nkedin celebrated living 20 million Indian to their services, making Indians the second largest member base. There is no question that social media will play a huge role in reshaping the global village landscape as audience member (women) continue to flex their social media muscles, and influence over the media they consume, share, remix and create a new image make platform for itself.In India the percentage of women online has been depressingly number one in 2010, they only accounted for 22 % of Indian websurfers. But as of December 2013 it has been increased to 77 % than is 39 % increment.Women today carry so many duties, multitask, pursue all kind of careers, participate in game sports, climb mountains, and single-handedly raise kids She is truly gifted and a blessing to mankind. But there is one field where women generally lag behind and that is in the field of technology. Even educated, career girls shy onward from technology, saying that they do not understand these gadgets , leave it to my husband to fix things up. Sometimes girls do not understand how to set security options Or, worse still, I dont know how to monitor kids online. Im technically challenged, never went online and trust my kids to behave themselves online.This behaviour has to stop immediately. Woman, are the finished housewife, the perfect colleague, the perfect Mother and the perfect companion so you just need to extend that role to last savvy about social media. You need to be aware of the benefits as well as the risks. It is for your own safety and by extension, the safety of your family. If you have to fight online violence, you need to know the dangers, how to avoid them and what to do if you are ever faced with one.Through one-on-one and group coaching programs and workshops, women entrepreneurs should be helped to maximize their activities and presence on social media platforms which yields visibility, credibility, and profitability for their business. Globally, women out num bers men on social media platforms, and they spend a lot more time there, connecting with likeminded, consumer citizens fans and activists.Therefore no doubt, Social media has call on the common denominator of promoting opinions, ideas, strategies, campaigns and so on most especially for the hapless women. It has become a colossal force, eliminating any barrier that hinders contact between humans. It has become the bread and butter of any social movement be it a campaign against bullying, a turn ones stomach against corruption or an attempt to spread awareness. Social media has lent a helping hand whose worth, literally, is ineffable and the day is not so far when women will touch the pinnacle in which social media would play a very important role.

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